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GETTING THE MESSAGE RIGHT

Without a doubt, the most important part of handling a media encounter is preparation. And a big part of that preparation should be making sure you get your message right. Many organisations have problems in this vital area because they either don't think like the media (and don't know how to because they don't understand the news process) or they try to get too many messages across to the public.

This session is straight issues based. You tell us the issues you want to prepare on and we help you get the right message(s) across. We think like the media because that's our background and we know what they want. We marry that knowledge with what you want and everyone ends up happy.

Our fees for this service are realistically priced at $300 per hour. Most sessions can be successful in two-to-three hours. For extra fees, we can also supply a camera operator and gear so we can test out the messages in simulated media interviews.

a reporter

 

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